About

Born in 1994, the Powder Jinx Ski Club started with a simple, legendary mission: chase the deepest powder out West every March. What began as a tight-knit group of friends seeking face shots and steep lines has evolved into a decades-long tradition built on more than just the forecast.

For us, it’s about "all that comes with it"—the belly laughs, the mountain-side bonding, and the shared stoke of a perfect run. Whether we are dropping into the world-class terrain at Alta Ski Area or swapping stories over drinks at the Alta Peruvian Lodge, the spirit of the club remains the same.

What started as a shared passion among friends has grown into a living heritage. Today, Powder Jinx is multi-generational, with the obsession with deep snow passing down to the next line of skiers and ensuring the legacy of '94 keeps charging forward every winter.